In tonight’s episode — You Can’t Have A Proustian Fruit Moment With A Grape Gummy — I get real about what foodiness has done to fruit; how, whether it’s poisoned pears and tasteless tangerines or fat-free fruit Go-Gurts and blueberry-colored flavor-dots, you can’t trust fruit (see Napoleon, Larry Craig, Tom Cruise); how we’re so far down the foodiness™ rabbit hole with fruit that children today don’t have a Proustian first-time with fruit anymore, but rather with fruit-flavored Gummy Bears and strawberry colored Swedish Fish; how phony “fruit” facsimiles lead to facsimiles across the board (see Auto-Tune replacing voices, reality shows replacing reality, Tweeting replacing experiences); and how to get real, which is to eat fruit over an oat-bran protein fruit bar and an organic apple over a toxic apple, and to just accept that when it comes to fruit, it’s pretty f*ed…but at least you had an unforgettable childhood first-fruit experience, and can pronounce “Proust.”
